Orlando, FL – It was announced today that WHKQ/FM ‘KQ 103’ – Orlando’s exclusive bilingual Hispanic radio station – will begin a partnership with Cox Media’s ABC affiliate WFTV and sister station MegaTV. The alliance will provide improved content and reach to the fast growing Hispanic community in Central Florida.
WFTV Channel 9, Central Florida’s news & weather leader, and MegaTV Orlando, will share crucial weather information, news updates and entertainment features with WHKQ/FM ‘KQ 103’, Orlando’s leading bilingual Hispanic radio station. Additionally, all three media outlets will join forces to create & cross-promote events and sponsorships.
“We are very excited to be working with WFTV and MegaTV. Cox Media is a world class organization and our partnership can only serve to grow all of our audiences” said WHKQ/FM President and General Manager Rafael Grullon.
“We are thrilled with this partnership, and look forward to sharing news & weather with the KQ 103’s audience,” said Shawn Bartelt, VP/GM of WFTV and MegaTV Orlando.
“We are looking forward to our collaboration with WHKQ/FM. This partnership will broaden the stations’ capacity to serve the important Orlando Hispanic audience” said Miguel Rivera, Station Manager and GSM for MegaTV Orlando.
Orlando is the 34th largest radio metro and the 18th largest DMA. It is also the 17th largest Hispanic metro in the United States with over 530,000 Hispanics. In the most requested 18-49 demographic, 75% of Orlando Hispanics are bilingual.
WHKQ/FM is owned and operated by TTB Media. WFTV and MegaTV Orlando are owned and operated by Cox Media Group.
For more information, contact Michelle Deschamps at WHKQ/FM at 407-647-5557 or at [email protected]